​

Design identity positions local FMCG commodity 

as global boutique brand. 

In 1997, an innovation gap in the global condiment category

provided the opportunity to create a global boutique brand.

​

Iconic corporate identity and packaging design

provided a unique in-store customer and brand experience.

​

EFFECTIVE SCENARIO PLANNING

 CAN PROVIDE COMPANIES

WITH A 2O~YEAR HEAD

START ON COMPETITORS

​

The trend for transparency in homewares, led to the

development of the world's first

transparent spice grinder mechanism. 

​

The material became a brand signature, 

added value to the customer~experience 

and provided a springboard for the creation of a brand empire.

​

​